Call of Duty: Warzone Mobile
Pre-Launch Campaign
2022
At Call of Duty: NEXT 2022, Solid State Studios proudly took the stage alongside our console and PC counterparts to unveil an exciting new mobile game within the Call of Duty franchise. I was honored to be a part of the talented team driving this initiative forward.
Call of Duty: Warzone Mobile
Ghost: Condemned Campaign
2023
To energize our community and build excitement for the launch of our game, we introduced a reward system tied to the number of pre-orders and pre-registrations achieved during our campaign. We needed a compelling figure to represent this initiative, and the iconic masked operator Simon “Ghost” Riley was the perfect choice. To match his legendary status, we aimed to create equally impactful assets to announce his arrival. This marked the inception of the Ghost Condemned Campaign.
Call of Duty: Warzone Mobile
Date Announce Campaign
2024
With the launch of Warzone Mobile on the horizon, I was tasked with leading the creative ideation and production of a campaign designed to ignite excitement within our community, sustaining their anticipation until the game went live. Drawing on my cinematic skills, we aimed to immerse viewers in the perspective of the protagonist as they witnessed the legendary map “Verdansk” awaken from its long slumber, once again poised to serve as the backdrop for the ultimate Warzone experience.
Call of Duty: Warzone Mobile
Day Zero Community Event
2024
Operation: Day Zero was the inaugural community event following the launch of Call of Duty: Warzone Mobile, designed to familiarize players with key points of interest on the iconic map, Verdansk. My contributions to the project encompassed initial ideation and development, where I strategically organized the order of these points to reference their original appearances for seasoned players. Additionally, I collaborated with renowned Modern Warfare writer Brian Bloom to craft the narrative, penned the script, and directed voice-over talent to bring our vision to life.
Call of Duty: Warzone Mobile
Zombie Royale Campaign
2024
In response to the community's enthusiasm for the Zombie Royale Mode featured in our console and PC counterparts, I was tasked with developing the marketing strategy for its launch. Throughout this process, I oversaw the production of various zombie-themed marketing assets, guiding the project from ideation and scripting, voice over sessions, all the way through to final production.
Call of Duty: Warzone Mobile
Live Services Marketing Beats
2023 - 2024
One of my proudest accomplishments during my time on Call of Duty: Warzone Mobile was developing production pipelines to meet the ongoing demand for marketing materials in a live service game. This initiative allowed me to explore themes beyond the Call of Duty franchise, resulting in cinematic videos and static assets that significantly boosted community excitement and engagement.