Pre-Launch Campaign

With just a month to go before Call of Duty NEXT 2022, my team received the green light to announce Call of Duty: Warzone Mobile and was tasked with creating an exciting asset to generate buzz in the community. As a producer and scriptwriter collaborating with the talented team at Altered FX, we worked tirelessly to deliver a stunning trailer just in time for the announcement, much to the delight of the mobile gaming community.

Our efforts, alongside other NEXT marketing assets, contributed to one of the fastest-growing pre-registration campaigns in mobile gaming history, achieving over 50 million pre-registrations in just the first two weeks.

Following our trailer, Vice President of Mobile Chris Plummer took the stage to address the mobile gaming community directly, and I was entrusted with writing his script for this pivotal moment.

Crafting such a groundbreaking message for a community eager to receive this news stands out as a highlight of my writing career. It was an incredible opportunity to contribute to a moment that would resonate with players and shape the future of mobile gaming.

Pre-Launch Key Art

(Assisted in Production, Ideation and Creative Vision)