The summer sale video for Call of Duty: Mobile was designed to showcase cosmetics and in-app purchases available at a discounted rate, and my involvement in this project played a crucial role in its success. The challenge was to authentically capture the spirit of summer, a time when our target demographic dreams of beach days and spending time with friends. We aimed to evoke these feelings through both the writing and execution of the video.

As one of my early projects at Call of Duty: Mobile, I brought a fresh perspective and innovative ideas to the table. This project represented a significant milestone in my career, as I took an active role in producing this major marketing initiative. I contributed by providing scripting notes and refining the framing and flow of the narrative. Working alongside the talented team at Altered FX, we created captivating visuals that enhanced the overall impact of the asset.

The result was a video that not only delighted consumers but also drove substantial sales of the featured cosmetic offerings. My contributions were integral to its success, showcasing my ability to blend creativity with strategic marketing objectives.